March 2011

Lose the Excuses to Start Losing the Pounds

Small group personal training will jump-start your progress.

You’ve been bad haven’t you?

You promised to get back in shape after the holidays but decided to wait until the gym wasn’t so busy. After all, less people means less intimidation. But now that the treadmills have opened up, so many other opportunities beckoned: a Carnival season brimming with tasty drinks, fabulous New Orleans’ party food, parades, balls and brunches. Winter this year was harsh, making winter blahs even more bleak, and Mardi Gras was a nice break, but enough is enough.

Luckily, GymMatrix has everything you need to get back to a state of optimum health. And with the Tchoupitoulas location already open and Marrero location opening soon, there are no more excuses.

For those who find a traditional gym atmosphere intimidating or awkward, the 24/7 GymMatrix offers small group personal training sessions along with equipment as part of a flat monthly membership fee. Crowding isn’t an issue because the training sessions are limited to seven people. This is just one of the ways GymMatrix helps members get over their own hurdles, even those who are unsure how to use gym equipment.

“The GymMatrix concept works for everyone, but I believe it is most beneficial for those individuals that need personal guidance and motivation to see this through,” says David Mesa, senior vice president of franchise development and part owner of the soon-to-be open GymMatrix in Marrero. “It can be very intimidating to start exercising at a gym for the first time. All of the equipment can be overwhelming and no one wants to look silly out there doing it wrong.”

Instead, GymMatrix tackles that problem by combining the best of a traditional gym membership, like fitness machines and weights, with access to small group personal training sessions. There are 35 available every week, and members sign up online so the sessions will never be too big.

And it’s no secret that working out can boost your mood. The National Institute of Health recommends regular activity for people experiencing Seasonal Affective Disorder, or even simple “cabin fever.” With GymMatrix’s open-all-night hours, anytime is the right time to begin combating those winter blues, no matter what your personal schedule will allow.

Exercise helps your mind by releasing those feel-good chemicals that improve your mood. Plus, the effects of a good workout can last for several hours, and your metabolism will stay elevated, too. That means your body burns energy (calories) more quickly for hours after your session is done.

So what are you waiting for? It is never too late to atone for indulging.



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GymMatrix Marrero is NOW OPEN!
Join now for our Grand Opening Spectacular!  $1.00 to JOIN and huge membership savings going on NOW!
Have you been waiting for a gym that give you all of the tools and services you need to reach your fitness goals!  A gym that can keep you motivated and coming back for more.  GymMatrix is that gym!
Come work out in a very positive and upbeat environment where members and trainers push each other to train hard and get great results!

Located conveniently at 2324 Barataria Boulevard.   Call 504-341-4624 for more information or visit

GymMatrix Marrero combines the best of a traditional gym membership plus, add-on, often expensive, personal training services. Throughout the work day and evening, members can participate in small group training sessions with certified, professional trainers. With 35 weekly sessions, and 24/7 access, this a NO EXCUSES facility!


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GymMatrix is Small Group Personal Training

New Orleans company embraces hot fitness trend

One of the hottest trends in fitness right now is small group personal training, and it’s pretty easy to understand why. Investing in a personal trainer to work your body one-on-one not only can get pretty pricey, but it can be downright intimidating as well ─ especially if you are new to the process.

With small group personal training you reap the benefits of personalized instruction, but at a fraction of the cost, thanks to the small, limited number of people throwing in to share that service.

GymMatrix takes that concept one step further. The health club not only gives customers access to small group personal training sessions but grants them 24/7 access to the latest equipment as part of a flat monthly membership fee.

Even better than working out alone, exercising with other people can increase the benefit of your workout, studies show. In fact, information published in the Journal of American Academy of Physician Assistants in 2005 recommends that people exercise with a partner or group because they “are more likely to stay on track.” It’s a little more embarrassing to skip out if other people are going to notice, so it pushes you to make it to a session. Without accountability, it is much easier to fall off the workout wagon.

Don’t have a friend willing to come along? Not problem at GymMatrix. Members get to know each other because each session is limited to seven people. Even if you come alone, a handful of workout buddies will be there to push you along.

“With our group settings you not only are motivated by your certified trainer but also by the other members in the class.  This concept completely changes the atmosphere in the gym because you are training with other members, with the guidance of a trainer, to achieve your goals,” says David Mesa, senior vice president of franchise development. “This environment promotes interaction, which increases motivation to continue.  Members not only become dedicated to their exercise regime but motivate each other along the way.”

A certified, experienced personal trainer leads every session, and you still get the benefit of an individualized workout. The flagship GymMatrix in New Orleans, at 5300 Tchoupitoulas Street, is open and ready to help you reach your goals. Our second location in Marrero is enrolling members as we speak. For more information, and free passes to check us out, CLICK HERE.

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GymMatrix Tchoupitoulas Combines Best of Gym and Personal Training

Second site with small-group training, 24-hour access to open in Marrero 

GymMatrix is a new health club model that gives members personal attention, small group training and 24-hour access. The modest monthly fee costs less than what many personal trainers charge for an hour or two of their time.

Our flagship location, at the Riverside Market, 5300 Tchoupitoulas Street, is buzzing with members working toward their fitness goals. Our site in Marrero, at 2324 Barataria Blvd., is enrolling members and will open in late April.

GymMatrix is the brainchild of CEO Stephen Smith, a former professional arena football player and an icon in the health and fitness industry. He sold his first gym membership when he was 18 and has been involved in the industry for the past 28 years. A former master licensee in the Gold’s Gym system, Smith looked at the health club landscape and realized something was missing.

“Most people don’t know how to use workout equipment or how to structure workouts,” said Smith, who is also CEO of Planet Beach Franchising Corp. “This creates a viscous cycle where gym customers get frustrated with a gym and leave after 90 days, rarely achieving their personal fitness goals.”

Smith’s idea combines the best of a traditional gym membership and add-on, often expensive, personal trainers. Throughout the work day and evening, members get access to a variety of small group training classes. All are led by experienced personal trainers, and a typical franchise will offer 35 different sessions a week, with no more than seven participants at a time.

“It can be very intimidating to start exercising at a gym for the first time,” says David Mesa, senior vice president of franchise development. “All of the equipment can be overwhelming and no one wants to look silly out there doing it wrong.  Having a certified personal trainer there who is not only creating your personal exercise regime, but also showing you how, takes that stress away.”

GymMatrix offers different membership levels. At the Uptown New Orleans locale, our “Transformational” membership is very popular. Members receive three small group training sessions each week, 24/7 gym access, a monthly fitness assessment and an online portal to schedule sessions and monitor progress.

“The value is insane,” says Lyle Gadin, manager of the Tchoupitoulas GymMatrix. Gadin knows – because as a certified personal trainer, he’d charge clients $50 or $60 an hour.

In most health clubs, customers pay a monthly membership fee in addition to paying personal trainers per hour. This drives up the monthly cost and most gym members simply opt out, never getting the training they need to make a health or fitness breakthrough.

At GymMatrix, that’s not how we roll. We designed our facilities and programs so you are not alone and receive professional advice and direction. Interested? Click here to try a few sessions for free.

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